Going Green FoodLegal Workshop

The content of each intensive workshop is the same for Sydney and Melbourne.

Outline of issues being covered:

This intensive workshop will give participants a thorough understanding of the regulatory environment and compliance obligations for food, beverages and other Fast Moving Consumer goods, making eco-marketing claims and environment-related marketing campaigns. 

This workshop will arm you with the knowledge to minimise legal risk exposure and manoeuvre around marketing and consumer protection compliance requirements.

Learn from a compliance expert presenter from FoodLegal who will show you how to design and assess your marketing and packaging claims, product descriptors and advertising to minimise the risk of legal liability for your products and your business.

Topics FoodLegal will cover in this intensive workshop include:

• Relevant regulatory issues and sources of regulatory laws (particular target audiences, meanings and ambiguities, overall impression, consumer expectations, defining the borderline of acceptable puffery, effect of disclaimers and lots more)
• Relevant principles and procedures to ensure marketing compliance of target audience and relevant consumer groups
• Enhancing different methods for marketing the environmental aspects in relation to a product
• Different environmental or eco-labelling schemes, effects of logos and certified marks
• Relevant Australian and international standards
• New eco-friendly packaging technologies for sustainability, shelf life & recycling
• Conflicts between environmental claims
• New labelling technologies (eg QR Codes & new barcode data) and impacts of relevant laws

FoodLegal- LAWMEDIA PTY LTD ABN 49 114 751 983 

Level 6, 313 Latrobe Street, Melbourne, VIC 3000 Australia

P: +61 3 9606 0022 F: +61 3 9606 0882

Website: http://foodlegal.com.au/events/upcoming-events.html