In a speech at a food labelling conference held in Sydney in November 2007, the new CEO of Food Standards Australia New Zealand described the use of eco-labelling as a growing trend. Consumers are becoming more and more aware of environmental issues such as "food miles" and "carbon footprints". While FSANZ has indicated that it may consider proposals for a Standard in relation to eco-labelling, it would not be a priority issue. This article, nevertheless, looks at the restrictions under current law in relation to eco labelling. (This article was updated in January 2008 subsequent to first publication).