The law of 'free range' eggs

The free range egg market has been steadily growing in Australia, making up 15% of the egg market by volume and 23% of the egg market by value. The term “free range” has become popular with producers due to the premium price it attracts and the willingness of consumers to pay for it. However, some say that there are no clear standards for what 'free range' actually means. This has resulted in claims that some producers are taking advantage of loopholes in the system, producing 'free range' eggs which some consumers may not necessarily regard as 'free range'. Some say that consumers are losing confidence in 'free range' products as a result. This article looks at the regulatory framework for egg producers and how some eggs might be more 'free range' than others.

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