Legal issues concerning third party endorsements for health claims - Ticking the right boxes?

In The Sunday Age on 17 February 2008, an article claimed that products carrying National Heart Foundation Tick endorsements might not necessarily be healthier than products that do not carry the Tick. The example given was of an SPC Salt Reduced Baked Beans product which carries the Heart Tick but contains "five times the saturated fat and more than 15 times the sodium" when compared to the competing Heinz No Added Salt Baked Beans product which does not carry the Heart Tick. In this article, FoodLegal examines the reliability of endorsements for claims as to what's good to eat. This article looks at the legal implications of using endorsements on food products issued by organisations such as the National Heart Foundation.

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